Our Latest SEO & Marketing Articles

Two people comparing data on a laptop, desktop, and print.

SEO vs. SEM: Differences and Strategies

In a world flush with acronyms, it’s important to understand the differences and how they can best be utilized. Today we’re breaking down SEO and SEM.

Closeup of person using a smartphone with white stars overlay.

Five Tips for Collecting Customer Feedback

Customer feedback is one of your business’s most important assets. Knowing what information to collect and how to collect it will benefit your business in ways you never expected.

Closeup of person using a smartphone and laptop with hearts and conversation graphics overlay.

Eight Tips for Building A Customer Communication Program

Are you aware of just how important customer communication is to your business? Estimates suggest that poor communications cost businesses nearly $4 billion dollars each year. If you don’t want to be one of the businesses making up that number, you need to develop a customer communications strategy as soon as possible.